A coined word combining “blur” and “hmm…”. Things start out blurry, and thinking through makes things better.
The concept is comfort, politeness, moderate relaxation and ease of use. Comfortable fabrics made from high-quality raw materials, delicate and outstanding sewing and processing by Japanese craftsmen.
Against this background, we develop products that are not excessively glamorous, but have a little playfulness and attention to detail with a twist.
A more standard product line in the blurhms collection.
Items that give you a high-quality feeling in your casual daily life.